Sky Sports and the popular podcast The Fast and the Curious have sealed a long‑term strategic partnership just as Formula 1 gears up for the Dutch Grand Prix weekend. Since its debut in 2023, The Fast and the Curious has cultivated a vibrant, engaged audience by making the world of Formula 1 approachable, entertaining and inclusive.
Hosted by Betty Glover, Christian Hewgill and Greg James, the show has earned a reputation for blending expert analysis, exclusive interviews and behind‑the‑scenes access with a healthy dose of humor, warmth and genuine curiosity. The result is a programme that welcomes newcomers to the sport, helping them feel at home, while also delivering seasoned fans fresh insights and a new angle on the racing they love. The overarching aim of the new partnership is to broaden the reach of Formula 1 by marrying The Fast and the Curious’s distinctive editorial voice with Sky Sports’ world‑class coverage and unrivaled access to the sport’s biggest moments. Both parties see the collaboration as a chance to deepen storytelling, connect fans with the personalities who shape the sport and bring listeners closer to the action than ever before.
As part of the deal, the podcast’s content will be woven into Sky’s digital ecosystem, and cross‑promotional opportunities such as joint social‑media posts will be explored. Existing listeners can expect the same chemistry, curiosity and passion from Betty, Christian and Greg, while the partnership opens the door to new formats, exclusive audio‑visual features and expanded distribution.
"We are always looking to innovate, and this partnership offers something genuinely new and exciting for Sky Sports," said Billy McGinty, Sky Sports’ director of Formula 1. "Beyond the commercial upside, Greg, Betty and Christian have a brilliant ability to relate to the everyday fan. This creates a fantastic opportunity for both sides to reach new audiences and grow fandom together." Greg James, who describes himself as the "team principal" of The Fast and the Curious, echoed the sentiment: "This is a very large mid‑season upgrade! Adding a Sky Sports power unit to our podcast is so exciting.
When we started The Fast and the Curious, my aim was to create the kind of Formula 1 podcast I've always wanted to listen to—knowledgeable without being intimidating, entertaining without taking itself too seriously, and welcoming to everyone, especially new fans looking for a community. Partnering with Sky Sports lets us build on everything we’ve created while staying true to what makes the podcast special. We can’t wait to see where we can take the show together." The collaboration will also feature the inclusion of The Fast and the Curious episodes within Sky’s on‑demand platforms, giving listeners the chance to binge past shows and discover hidden gems.
Meanwhile, Sky’s extensive broadcast schedule—including live coverage of every practice, qualifying and race session—will be highlighted in the podcast, providing listeners with clear guidance on how to tune in via Sky Sports or the NOW streaming service, which offers contract‑free access and the ability to cancel at any time. For fans of the podcast, the core elements they love will remain unchanged. The trio’s unique dynamic, their penchant for inviting drivers to co‑host, and their willingness to ask both light‑hearted and serious questions will continue. Past episodes have featured moments such as discovering that young driver Kimi Antonelli was still attending school, a playful skit where they pretended to have Ollie Bearman removed from Silverstone for "credit‑card fraud," and a heartfelt conversation with Lewis Hamilton about making Formula 1 a welcoming space for LGBTQ+ individuals.
These kinds of segments exemplify the show’s blend of fun and depth, and the partnership promises to amplify them with greater resources and reach. The Dutch Grand Prix, which marks the return of Formula 1 after the summer break, will kick off with a Sprint weekend starting Friday, and every session will be broadcast live on Sky Sports. Fans can stream the action through the NOW platform, which offers a flexible, contract‑free viewing experience.
In addition to race coverage, Sky will provide supplemental content such as team‑mate head‑to‑head scores, schedule guides and even a dedicated WhatsApp channel for real‑time updates. Overall, this alliance is designed to make Formula 1 more accessible to a broader audience while preserving the authenticity and enthusiasm that have made The Fast and the Curious a fan favourite. By combining Sky Sports’ production muscle with the podcast’s engaging storytelling, both brands aim to nurture a growing community of F1 enthusiasts, inviting newcomers to join the conversation and giving long‑time supporters fresh reasons to stay tuned. The partnership signals a forward‑thinking approach to sports media, where collaboration and creativity work hand‑in‑hand to deliver richer experiences for fans around the world.