Beau Greaves' remarkable win over Luke Littler at the PDC World Youth Championships last October should have catapulted her to stardom. However, many media outlets focused on her gender, with headlines like 'Littler beaten by a woman' and 'Littler suffers shock defeat in Battle of the Sexes'. This emphasis on her gender raises questions about its impact on Greaves' long-term future in the sport.
According to Laura Turner, a Sky Sports pundit and pro player, 'We want the publicity, we want the role models, we want people to be visible, but be visible for the right reasons - and that's just the quality of play.' Turner reflected on the trailblazing exploits of players before Greaves, including Lisa Ashton, the first woman to win a tour card at Q-School, and Fallon Sherrock, the first woman to win a match at the PDC World Darts Championship. Greaves has exploded onto the darts scene with three consecutive WDF World Darts Championships and two Women's World Matchplay titles. Before Greaves, players like Anastasia Dobromyslova made history by beating a male professional on TV in the Grand Slam of Darts.
Turner noted that the narrative around women in darts is changing, with a focus on their skills rather than their gender. Greaves' victory over Littler was a defining moment, and she has since spoken about helping other women follow her lead.
She believes that exposure to bigger players and names on a regular basis is crucial for women's development in the sport. The 'Battle of the Sexes' phrase has been used in various sports, including tennis, but in darts, women are competing on a level playing field with men. Turner wants sports fans to appreciate the skill and competition in women's darts, rather than focusing solely on their gender. Greaves has spoken about her struggles with dartitis, a psychological condition that affects a player's performance, and the importance of remaining grounded and focused.
With her confidence and belief in her abilities growing, Greaves is poised to make a significant impact in the world of darts.